We are seeking a Sr Director, Sales and Marketing based anywhere in the United States.
The Sr. Director, Sales & Marketing leads the growth and profitability of the business across assigned markets, product portfolios, and geographic regions. This executive role is responsible for developing and executing go-to-market strategies, driving organic growth, expanding into new markets, and building strong customer and channel partner relationships. The position provides leadership to sales, business development, product management, and marketing teams while ensuring achievement of revenue, profitability, and strategic objectives.
Key Responsibilities
Strategic Leadership
Develop and execute sales, marketing, and business growth strategies aligned with company objectives.
Create annual sales plans and drive initiatives to achieve revenue and profitability targets.
Partner with senior leadership, product management, and market leaders on strategic planning and execution.
Identify growth opportunities and implement solutions to improve business performance.
Optimize sales resource allocation to maximize market coverage and results.
Sales & Business Development
Lead, mentor, and develop high-performing teams of Business Development Managers and marketing professionals.
Drive effective sales funnel management, forecasting, and pipeline growth.
Ensure adoption of value-selling methodologies and customer-focused sales strategies.
Develop and maintain senior-level relationships with key customers, end users, and channel partners.
Differentiate products and services by delivering solutions that address customer needs and business challenges.
Marketing Leadership
Develop and execute regional marketing plans aligned with business strategy and customer requirements.
Collaborate with global product management teams to ensure alignment between regional market needs and overall portfolio strategy.
Partner with sales leadership to execute integrated growth initiatives and customer engagement programs.
Lead and manage product marketing resources to support business objectives.
Channel & Distributor Management
Strengthen and expand distributor and channel partner networks.
Coach and develop distributor partners to improve performance and market penetration.
Participate in annual business planning and quarterly performance reviews with key partners.
Evaluate and approve distributor network changes to ensure optimal market coverage.
People Leadership
Set clear performance expectations and provide ongoing coaching, feedback, and development.
Conduct field visits to assess capabilities, support skill development, and drive performance improvements.
Create development plans and succession strategies for team members.
Foster a culture of accountability, collaboration, and continuous improvement.
Operational Excellence
Utilize CRM tools and sales analytics to drive forecasting accuracy and business insights.
Manage budgets, expenses, and company assets responsibly.
Ensure compliance with company policies, regulatory requirements, import/export regulations, and safety standards.
Your Qualifications
Bachelor’s degree preferred or the equivalent in education, training and experience.
Minimum 7-10 years sales / business development leadership experience for personal protective products to industry.
Experience leading field sales teams/BDM or other team preferred.
Trained and knowledgeable in CRM software for forecasting and managing customer interactions.
Preferred previous training in selling skills (e.g. Miller Heiman, etc.)
Travel up to 75%
While Draeger values diverse global talent, this role requires current and ongoing work authorization in the United States. Unfortunately, Draeger is unable to provide visa sponsorship now or in the future.
Draeger is a federal government contractor. If this position requires access to federally restricted information, the individual’s eligibility for and attainment of federally required licensing is a condition of employment.
Dräger Benefits
At Draeger, Technology for Life means supporting our people in every aspect of their lives. We offer a competitive benefits package that may include:
Medical, dental, and vision insurance
Life, short- and long-term disability coverage
401(k) with company match
Over 4 weeks of paid time off, plus holidays and parental leave
Flexible spending accounts and employee assistance program
Select locations also offer free parking, an on-site gym, cafeteria, and game room.
Talk to your Draeger recruiter to learn more!
Who we are
We’re hiring! If you want your contributions to make a real difference, check out this new career opportunity with us at Draeger where we are led by the guiding principle “Technology for Life”.
Draeger has several sites located across North America as well as field-based sales and service positions. Our North America headquarters is located in Telford, PA just north of Philadelphia. We also have US sites in Andover, MA, and Houston, TX. Our Canada site is located in Mississauga, Ontario.